Laser TV joins battle for big-screen market share in China
- Staff Reporter
- 2014-09-14
- 10:01 (GMT+8)
Hisense staff demonstrate a laser TV at a store in Qingdao, Sept. 10. (Photo/Xinhua)
Laser television has slowly emerged in the Chinese market with Qingdao-based Hisense releasing a home theater set with a 100-inch laser TV on Sept. 10.
Before that, two other Chinese electronics manufacturers, Guangfeng Huaying and Changhong Electronic, had released laser TVs.
Laser TV is not an especially new technology, though major players have yet to produce a commercially. Mitsubishi released a prototype for 40-inch laser TV in 2006. LDT, Sony, Hitachi, Toshiba and Epson, as well as Samsung and LG have all developed laser TVs but not put products on the market.
Shanghai's National Business Daily has predicted laser TVs will become popular as the technology and market mature. An Orient Securities research report forecast that the share of laser TVs in the market for over 65-inch TV sets will increase by 2% next year to 35 billion yuan (US$5.7 billion).
Beijing has listed "new-generation laser display technology" as a designated field for. After years of efforts, Chinese enterprises have now acquired many patents related to the manufacturing of laser TV.
Industry expert Liu Bucheng told the National Business Daily that the current release of different display technologies is the last bid by companies to make money before the next generation of display technology is born.