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Did this female flashmob in Lahore send the wrong message about empowerment?

Do you think this viral ad was effective ?

  • Yes

    Votes: 12 16.0%
  • No

    Votes: 47 62.7%
  • It's confusing

    Votes: 16 21.3%

  • Total voters
    75

:rofl: Imagine this in Karachi or Lahore....
.
In Karachi it'd be okay - I dont know about Lahore.

I like it ( ͡° ͜ʖ ͡°)
@django @Zibago @Mentee after watching the whole dance our Mullah's be like
Angry-Muslim-Man-2.jpg

:omghaha::omghaha::omghaha:
Thats not even in Pakistan.
 
Put them in Jail!
For what?

sorry but thats not how Islam works
there is a clear ayat regarding this and they are required to cover themselves up
there is no separation of religion and state in Islam and if anyone does something against public decency,they are required to be punished
you are indian and secular so you will never accept this which is why no one cares what you think in pakistan
also,i noticed this website is chock full of seculars from pakistan who waste no time in bashing Islam
the majority of the country are religious and thank Allah for that
which is why i feel like once a good government arrives,all the seculars should be monitored and punished accordingly if they utter anything against Islam
you might call this wahhabism or whatever but i follow the Quran and Sunnah word for word unlike the ones advocating the removal of wahhabis who wish to introduce immorality and obscenity into this country

oh also, punjab and sindh are the provinces where most people are going more and more distant from religion and this kind of disgusting behaviour will only be tolerated in these provinces and that too in the places whre the rich live,the poor people in these provinces also will not tolerate this behaviour
in kpk and balochistan,its not even a question
and how would that hypothetical govt deal with people dancing in streets?

I have not seen any Pakistanis mock Islam most of the folks who bash Islam are Indians and Europeans
 
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And my brother, rest was alright in islamic Pakistan?

Brother, I bet There were a hundred more unislamic things on that very road. Nobody has any time to notice that, do they? That is the islam you are trying to uphold?

Admit it, is lust. Is all.


no,pakistan will be islamic when sharia law is enforced here word for word
its not the case right now
in places like saudi there might be gays or whatever but it is not in the open,any kind of crimes like that are in secret
and this is what is important because if it is done in the open,it will spread immorality
Allah will deal with the ones doing crimes in secret we gotta do our part

also,seculars always advocate for immorality
if given the chance they will legalise prostitution and drinking alcohol even if they call themselves muslims
 
Pretty pathetic dance move by the girls, doesnot like it this side of feminism and womanism.
 
For what?


and how would that hypothetical govt deal with people dancing in streets?

I have not seen any Pakistanis mock Islam most of the folks who bash Islam are Indians and Europeans


are you kidding me!?
left and right on this forum everyone bashes Islam and anyone who advocates sharia is called either an illiterate or someone not heeding the times
look whether you people like it or not,Islam will never change and thats fact

also,there is no such thing as muslim feminists as Allah has already talked about these issues in the Quran and no human will ever know whats best for humans than Allah
deal with it
 
My only rant about this is that at least they should have cleaned the street before doing that. :partay:
The purpose of such provocative ( in this context) act was to get attention and in that they have been successful...this is called aggressive marketing..However I don't see it doing anything positive for Women empowerment and any one of who has such an idea is doing more harm to the cause than good. This is an insensitive approach to the local culture and of course it won't end up as a success.
For women empowerment a good role model is the PAF Pilot Mariyam who got martyred in the aircrash. Arifa Karim, Asia Andrabi, etc

But more we discuss here, more we work for them...we should just ignore..
 
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no,pakistan will be islamic when sharia law is enforced here word for word
its not the case right now
in places like saudi there might be gays or whatever but it is not in the open,any kind of crimes like that are in secret
and this is what is important because if it is done in the open,it will spread immorality
Allah will deal with the ones doing crimes in secret we gotta do our part

also,seculars always advocate for immorality
if given the chance they will legalise prostitution and drinking alcohol even if they call themselves muslims


I hear you loud and clear brother.

BTW, what's your point?
 
The internet seems to think so. We ask the brand behind the viral video for their take on the issue.
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Does dancing on the streets empower women? In Pakistan, some say yes, many beg to differ.

Of late, fashion brands have been trying to stand out amongst the herd by coming up with creative ideas to market their companies, and one such brand is Do Your Own Thing. For an out-of-the-box idea, DYOT hired two NCA students to choreograph a flashmob of five girls dancing to Beyoncé's Run The World (Girls) on the streets of Lahore.

The two-minute clip starts with a woman throwing her chaddar to the ground and breaking into a dance after being teased by a male passerby. Seconds later she is followed by four other girls who copy her dance routine.



Does dancing on the streets empower women? In Pakistan, some say yes, many beg to differ.

Of late, fashion brands have been trying to stand out amongst the herd by coming up with creative ideas to market their companies, and one such brand is Do Your Own Thing. For an out-of-the-box idea, DYOT hired two NCA students to choreograph a flashmob of five girls dancing to Beyoncé's Run The World (Girls) on the streets of Lahore.
The two-minute clip starts with a woman throwing her chaddar to the ground and breaking into a dance after being teased by a male passerby. Seconds later she is followed by four other girls who copy her dance routine.
Hours after being posted on Facebook, the video caught the attention of many on social media and instantly received flak for portraying #feminism and #empowerment in the wrong light.
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For most, the video failed to portray women's rights in a positive light.

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Feminist collective Girls At Dhabas took issue with the video as well, but their post has since been removed from Facebook.However, one Facebook commentator highlighted that women face different struggles and should not be judged according to one scale or set of values.

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But was the idea behind the flashmob to highlight empowerment and feminism? The co-manager of Do Your Own Thing (DYOT) steps in to explain his point of view.

"Our brand is about customization. Our customers can change our designs to suit them, which hasn't been done before in Pakistan," he tells Images.

He adds, "We are a small brand, we can't afford billboards so we wanted to make a viral video. We watched a lot of videos to get inspiration and [finally] reached out to to students from NCA, Saad and Ikram, to help us. Saad managed the choreography and Ikram was the DOP. We shot the film in Anarkali in Lahore, which is next to NCA."

Though many may associate DYOT's video with a recent campaign launched by a local clothing brand under hashtag #ReclaimPublicSpaces, the co-manager dismisses that relation entirely.

"We didn't do this to 'reclaim space,' and we don't claim to be making a stand for women's empowerment through this video. Our brand's perspective is that you should 'do your own thing,' and no one should bother anyone else for how they choose to express themselves," he says.

He admits they were anticipating a response, but not the one they received. He explains, "We expected some kind of reaction to the video, of course, but in hindsight I wish this many men hasn't seen it and commented on it. And then, very soon women started commented on it also, and many said 'this is not empowerment'."

"Well, we're not telling other girls to dance in the streets, but if these girls wanted to dance, why shouldn't we let them? After the video there has been a lot of judgment on the internet about what women 'should' and 'shouldn't' do - isn't that also negative? Why should women be told what they should and shouldn't do?" he questions.

"If I had to use a hashtag to answer to criticism to the video it would be #LetThemBe. If somebody wants to dance, let them," he says.

While it's true that the worth of the ad's final message is debatable, we wonder — does everyone criticising the ad saying that it encourages immoral behaviour or 'isn't ladylike' realise that they're applying to these women the same moral framework of 'achi larki/ buri larki' that allows patriarchal norms to flourish in Pakistan and police women's behavior?

Something to think about!

http://images.dawn.com/news/1176198

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I was gonna post this but you beat me too it. It's a dumbass way to express empowerment :lol:
Plus they can't dance :lol:
 

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