shuttler
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No. The Chinese still don not understand what is branding and how to delight customer.
The answer to this may be yes, until Chinese can sell their toothpaste as big brands. These light industry product such as toothpaste are all made in China, but the famous brand, are mainly owned by the West.
On the other hand, Chinese smartphone's quality may reach to world top standard, which I believe it will happen soon.
For instance, Huawei, they are spending billions on R&D, and keep improving the quality of product, however, can Huawei's brand be as regarded as Apple ? I doubt it.
Apple et al has been in the circuit for a longer time than Huawei, Lenovo, ZTE, Xiaomi, Zoppo, oppo. Coolpad
Motorola, Ericksson, RIM - the once popular brands are fading away
Toothpaste was a luxury in China once upon a time
Brand building in consumer market takes time