Vingroup uses BQ patents and technology to develop and make own smartphones in own factories.
that's rebadge. No matter how you beautify it, it is basically a BQ phone in the essence, but bearing a new logo.
now it is the time to test if Spain people could love a rebadged BQ phone with a new logo from vn. People in Spain obviously dislike the BQ phone. Will they fall in love with a BQ phone using a vn brand?
Vingroup uses BQ patents and technology
BQ patent? Wait, what kind of patents BQ has?
I searched on the WIPO webpage (World Intellectual Property Organization).
Using the name "BQ", there are 10 matching records. Four from "BQ Media Lab", an Australia-based company; six from "BQ Toy", a Chinese toy company.
I then switch to another name: Mundo Reader, which according to the BQ website, is the company that behind the BQ brand.
But the WIPO website said, there is NO patents owned by Mundo Reader.
Now I switch to Xiaomi, the company that you think your crap can beat. The WIPO database shows there are
10,934 patents under Xiaomi.
Cannot understand why VINgroup acquires a company with NO technology, NO brand influnece, and NO market share. Maybe simply because it is an European brand, so people in vn could feel proud of it?