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Taking Geo Super TV Off Air Hurts Pakistan's Youth

RiazHaq

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The reason most frequently cited for Pakistan's poor performance at international sporting events is the lack of funding, especially when compared with nations where the state or private sector sponsors spend hundreds of millions of dollars a year on their athletes and sports teams.

For example, the Johnson-Ali model which was developed by the duo to predict participating nations' Olympics success, suggested that Pakistan would win seven medals, including three golds, won no medals at all at Athens Olympics. In fact, Pakistan has won three golds,three silvers and four bronze medals, a total of 10 medals in the entire history of its participation in Olympics movement since 1948. Eight out of the ten medals were won by Pakistan's field hockey team. The last Olympic medal Pakistan won was a bronze in 1992.

Johnson-Ali model was developed by Economics professor Daniel Johnson and his student Ms. Ayfer Ali to predict a country's Olympic performance using per-capita income (the economic output per person), the nation's population, its political structure, its climate and the host nation advantage. The Johnson-Ali model was described in a paper, “A Tale of Two Seasons: Participation and Medal Counts at the Summer and Winter Olympics,” that was written in 1999 with Ayfer Ali, while Johnson was on sabbatical at Harvard University and Ali was a student. It was published in Social Science Quarterly in December 2004."It's just pure economics," Johnson insists. "I know nothing about the athletes. And even if I did, I didn't include it."

In terms of funding, the recent growth in Pakistan's commercial media and its coverage of sports have offered a ray of hope, particularly for major Olympics sports which have historically been ignored. And it has come in the form of commercial sponsors looking to use the media coverage to promote their products and services to consumers. Geo Super, the nation's only TV channel dedicated to covering a whole range of sporting events in Pakistan, has led the way.

In addition to promoting sports, tv channels like Geo Super also have the salutary effect in promoting youth athleticism and fitness to play the sports being glamorized by the extensive coverage.

Unfortunately, Pakistan Electronic Media Regulatory Authority (PEMRA) has recently pulled the plug on Geo Super, along with AAG, another Geo channel aimed at youth. This decision appears to be have been motivated by the short-sighted desire to hurt Jang media group financially to put pressure on its news channels to tone down their criticism of the current PPP government.

This bad and ill-timed decision has come at time when Pakistan is experiencing a major youth bulge. Fifty-seven per cent of Pakistan’s population is between 15 and 64, and 41 per cent are under 15. Only four per cent are over 65, according to the UN Population Fund.

This youth bulge can either be used to ramp up economic productivity leading to unprecedented prosperity in Pakistan, or it can cause severe social strife sparking a violent revolution. Channels like Geo Super offer an opportunity to promote pursuit of fitness to help build healthier bodies and create jobs through economic activity in the form of sales of sports apparel, shoes, fitness equipment and memberships of fitness clubs.

While the PPP politicians may find it expedient in the short term to tamp down criticism, this decision is likely to hurt Pakistan's youth the most at a time when there are few other outlets to release their energy in nonviolent ways. And the longer this decision is not reversed, the more likely it will hurt Pakistan's future.

Haq's Musings: Geo Sports TV Ban Amid Pakistan's Youth Bulge
 
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Geo is a goon of black mailers and unfortunately following Geo some other channels are also trying to adopt the same style. Geo News TV is a leader in sensationalism and lopsided reporting in Pakistan, and that most other TV channels uncritically imitate Geo TV’s unethical and unprofessional practices in order to improve their ratings. These propaganda channels might have thrived in Nazi Germany but people of Pakistan know them for what they are as this article proves precisely. But it is our misfortune that our people have to suffer them to this extent because PPP governments commitment to freedom. But this commitment to freedom is distinguishing feature between a fascist and a democrat. These journalists have supported anti- public causes since Pakistan came into being whether it was Martial Laws or religious bigotry. But People of Pakistan kept electing progressive political parties. What did these journalists achieve? A comfortable life out of pact with devil. But a life, devoid of nobility, a life empty of truth.
 
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