SUV is big in China and HAVAL leads the pack

[TaiShang]

According to data released by the China Passenger Car Association, in the first 11 months of 2014 the Chinese passenger vehicle market in a narrow sense achieved cumulative sales of 15.805 million units, up 13.5 percent year on year; and the Chinese SUV market maintained fast growth with sales of 3.351 million units, up 34.4 percent yearon year. Meanwhile, Haval registered cumulative sales of 458,000 units in the first 11 months, far ahead of other SUV brands, so as to retain the SUV sales championship in 2014. Then how did Haval come out on top in the prosperous SUV market?

Great Wall Motors’ sales in 2014 unveiled, SUV sales up 24.4%
February 4, 2015


According to sales data newly released by the China Association of Automobile Manufacturers (CAAM), Great Wall Motors was ranked 8th in China’s auto industry with annual sales of 730,000 units in 2014, including SUV sales of 519,000 units, up 24.4 percent year on year, pickup sales of 118,000 units and car sales of 93,000 units.

2014 is undoubtedly a year of great development for the SUV. Great Wall Motors’ focus strategy achieved initial results in 2014. Thanks to the launch of several new models in the second half of 2014 and the record sales of Haval H6 for consecutive months, Great Wall Motors’ SUV sales grew steadily and reached 519,000 units, up 24.4 percent year on year. So far Great Wall Motors’ SUV models have been sales champions for 12 consecutive years.

In terms of sales, Haval soared in 2014 to boost Great Wall Motors’ SUV sector. Haval H6 worked a miracle with sales of over 30,000 units for three consecutive months and registered annual sales of 315,000 units, up 45 percent year on year, so as to retain the domestic SUV sales championship; Haval H2 registered annual sales of 49,000 units, and was ranked among the top 10 best-selling models as its sales have kept climbing since it was launched in July and topped 10,000 units for two consecutive months; Haval H1 registered annual sales of 13,000 units and became a rising star in the SUV market with average monthly sales of over 6,000 units.

In the unnoticed pickup market, Great Wall Motors also performed strongly. With annual pickup sales of 118,000 units in 2014, Great Wall Motors has retained the domestic pickup sales championship for 17 consecutive years, followed by JMC and Zhengzhou Nissan. However, Great Wall Motors’ car sales declinedbecause of its strategy of focusing on SUVs. In an interview during the 4th Great Wall Science & Technology Festival, Chairman Wei Jianjun said, “It is a period of adjustment for our product strategy indeed,we have not developed new car models based on two existing models: C50 and C30,this is the key reason for the decline in our car sales.”

Great Wall Motors’ sales were somewhat affected by the independent brands’sales decline for 12 consecutive months. Just as an industrial expertcommented, “A company’s business performance is measured by sales andcapital chain. Great Wall Motors was unproblematic in both.” Despite aslight decline in annual sales compared to the previous year, Great WallMotors’ overall ranking in the industry remained unchanged and its operatingrevenues picked up contrarily. These were attributable to the continuous growth of its primary business–SUVs, the optimization and upgrading of Haval’s product structure and the constant enhancement of Haval’s brand influence.

Speaking of Great Wall Motors’ future development, Wei said that focusing on Haval is consistent with the brand concept of “focus, dedication,specialization” as Great Wall Motors’ unswerving strategic policy. In the future, Great Wall Motors will continue to uphold the strategy of focusing on SUVs, and persistently create brand value by category advantage.

HAVAL H9

 

[sweetgrape]

Market share of Chinese domestic brand increase fast in SUV market in past 1 year.

In Top 10, 2014, there are three Chinese models, 2015, six in.

2015

2014

2015.1 top 10

2014.1 top 10

 

[p4kistan]

According to data released by the China Passenger Car Association, in the first 11 months of 2014 the Chinese passenger vehicle market in a narrow sense achieved cumulative sales of 15.805 million units, up 13.5 percent year on year; and the Chinese SUV market maintained fast growth with sales of 3.351 million units, up 34.4 percent yearon year. Meanwhile, Haval registered cumulative sales of 458,000 units in the first 11 months, far ahead of other SUV brands, so as to retain the SUV sales championship in 2014. Then how did Haval come out on top in the prosperous SUV market?

Great Wall Motors’ sales in 2014 unveiled, SUV sales up 24.4%
February 4, 2015


According to sales data newly released by the China Association of Automobile Manufacturers (CAAM), Great Wall Motors was ranked 8th in China’s auto industry with annual sales of 730,000 units in 2014, including SUV sales of 519,000 units, up 24.4 percent year on year, pickup sales of 118,000 units and car sales of 93,000 units.

2014 is undoubtedly a year of great development for the SUV. Great Wall Motors’ focus strategy achieved initial results in 2014. Thanks to the launch of several new models in the second half of 2014 and the record sales of Haval H6 for consecutive months, Great Wall Motors’ SUV sales grew steadily and reached 519,000 units, up 24.4 percent year on year. So far Great Wall Motors’ SUV models have been sales champions for 12 consecutive years.

In terms of sales, Haval soared in 2014 to boost Great Wall Motors’ SUV sector. Haval H6 worked a miracle with sales of over 30,000 units for three consecutive months and registered annual sales of 315,000 units, up 45 percent year on year, so as to retain the domestic SUV sales championship; Haval H2 registered annual sales of 49,000 units, and was ranked among the top 10 best-selling models as its sales have kept climbing since it was launched in July and topped 10,000 units for two consecutive months; Haval H1 registered annual sales of 13,000 units and became a rising star in the SUV market with average monthly sales of over 6,000 units.

In the unnoticed pickup market, Great Wall Motors also performed strongly. With annual pickup sales of 118,000 units in 2014, Great Wall Motors has retained the domestic pickup sales championship for 17 consecutive years, followed by JMC and Zhengzhou Nissan. However, Great Wall Motors’ car sales declinedbecause of its strategy of focusing on SUVs. In an interview during the 4th Great Wall Science & Technology Festival, Chairman Wei Jianjun said, “It is a period of adjustment for our product strategy indeed,we have not developed new car models based on two existing models: C50 and C30,this is the key reason for the decline in our car sales.”

Great Wall Motors’ sales were somewhat affected by the independent brands’sales decline for 12 consecutive months. Just as an industrial expertcommented, “A company’s business performance is measured by sales andcapital chain. Great Wall Motors was unproblematic in both.” Despite aslight decline in annual sales compared to the previous year, Great WallMotors’ overall ranking in the industry remained unchanged and its operatingrevenues picked up contrarily. These were attributable to the continuous growth of its primary business–SUVs, the optimization and upgrading of Haval’s product structure and the constant enhancement of Haval’s brand influence.

Speaking of Great Wall Motors’ future development, Wei said that focusing on Haval is consistent with the brand concept of “focus, dedication,specialization” as Great Wall Motors’ unswerving strategic policy. In the future, Great Wall Motors will continue to uphold the strategy of focusing on SUVs, and persistently create brand value by category advantage.

HAVAL H9

Toyota landcruiser ripoff. Comprende to the chinese.

Now offer these in Europe to rival the likes of Kia, Hyundai etc. But then again you might have a lot of IP/Copyright issues to deal with.

 

[I <3 PAK ARMY]

How much does it cost?

 

[ganesh177]

Looks good.
Do they come up cheap like chinese mobiles ?

 

[sweetgrape]

Haval lack of AT model, H2 can enter into top 10 without AT gear, as AT type of H2 enter into market, its sales can increase 60% I think.

Sales of H9 has kept over 2000 stabily from H9 enter in Market, in january 2015, its sales exceed 3000, as a high-end model of Haval, it is very meaningful for Haval, also for Chinese domestic brand.
Soon, H8, another Haval high-end model will enter into market after being postponed several times.
As H6 coupe c, H7 join, sales of Haval will increase more, maybe, its monthly sales can reach 100000 in this year.

H8

H6 coupe c

H7

H2

H6

H1

How much does it cost?

Price of H9: 229.8 thousand-272.8 thousand Yuan, about 37 thousand~43 thousand Dollar

 

[Beast]

Toyota landcruiser ripoff. Comprende to the chinese.

Now offer these in Europe to rival the likes of Kia, Hyundai etc. But then again you might have a lot of IP/Copyright issues to deal with.

Why would we bother Europe market when China market is the fastest and largest market compare to many saturated and matures ones like Europe?

Conquer the local and you are the king. South Korea is a small country, of cos they need the overseas boast. China is different. She is mammoth.

 

[p4kistan]

Whay

Why would we bother Europe market when China market is the fastest and largest market compare to many saturated and matures ones like Europe?

Conquer the local and you are the king. South Korea is a small country, of cos they need the overseas boast. China is different. She is mammoth.

I wouldn't call europes market saturated/matured.

yes you are correct in that china is becoming the largest & fastest market but what would you do once thats saturated. I assume you would look to export hence why it is better to get a small piece of the pie in europe and technologically develop as a by product.

The world is getting ncap rating cars at 5 stars+ the best china is coming out with is 3+ they drastically need to improve on occupant safety.

 

[Beast]

Whay


I wouldn't call europes market saturated/matured.

yes you are correct in that china is becoming the largest & fastest market but what would you do once thats saturated. I assume you would look to export hence why it is better to get a small piece of the pie in europe and technologically develop as a by product.

The world is getting ncap rating cars at 5 stars+ the best china is coming out with is 3+ they drastically need to improve on occupant safety.

You think so far away? For China car market will take at least another 20years to mature. I shall say local car market shall not worry so much and think of doing well for China market first. They are still plenty of room in China market to grow.

 

[sweetgrape]

Whay


I wouldn't call europes market saturated/matured.

yes you are correct in that china is becoming the largest & fastest market but what would you do once thats saturated. I assume you would look to export hence why it is better to get a small piece of the pie in europe and technologically develop as a by product.

The world is getting ncap rating cars at 5 stars+ the best china is coming out with is 3+ they drastically need to improve on occupant safety.

Yes, Chinese car need improvement, but Who tell you best china just at 3 strars? all care from other countries is 5 star+?

 

[TaiShang]

Haval headed to Australia with H2, H8, H9 SUVs

• 17 Oct 2014
  China’s number one SUV brand, Haval, has confirmed its entry into the Australian market.
  
  Haval today invited media to a launch event in the Yarra Valley at the beginning of December, where it’s expected to introduce its range, announce its dealer network, and outline its targets and ambitions.
  
  A sub-division of Great Wall Motors, Haval will initially launch the large H8 SUV before expanding its local range with the size-larger H9 and sub-compact H2 crossover.
  
  
  
  
  
  
  The Haval H8 is a similar size to the Jeep Grand Cherokee, measuring 4807mm long, 1975mm wide, 1794mm tall, and riding on a 2915mm wheelbase.
  
  Under the bonnet sits a 2.0-litre four-cylinder direct injection turbocharged petrol engine producing 160kW of power at 5500rpm and 324Nm of torque between 2000-4000rpm.
  
  A ZF six-speed automatic transmission sends power to either the rear or all four wheels, and is joined under the surface by sophisticated double wishbone front and multi-link rear suspension.
  
  
  
  
  
  
  The Haval H8 boasts impressive safety credentials, coming standard with six airbags (dual front, front-side, and curtains), electronic stability control, hill start assist and hill descent control, reverse-view camera, rear sensors, and a tyre pressure monitoring system.
  
  Two specifications will be offered in Australia: Standard and Luxury. The entry model is equipped with 18-inch alloy wheels, auto xenon headlights, daytime running lights, foglights with cornering function and auto wipers. The cabin gets keyless entry with push-button start, sunroof, leather upholstery, electric front seats (eight-way driver, four-way passenger), 60:40 split rear seats, leather-wrapped multi-function steering wheel with paddleshifters, three-zone climate control, an 8.0-inch touchscreen, and a nine-speaker audio system with subwoofer, AUX and USB ports and Bluetooth phone connectivity.
  
  
  
  
  
  The Luxury grade adds 19-inch alloys, adaptive xenon headlights, electric tailgate, seat and mirror memory function, electric anti-glare rear-view mirror, enhanced Infinity audio system, air purification system, and a rear armrest.
  
  Pricing is expected to be announced at Haval’s launch event in December.
  
  
  
  
  
  
  
  The H2 will compete with the likes of the Nissan Qashqai and Hyundai ix35, while the H9 is a rival to the Toyota Prado and Isuzu D-Max.
  
  Haval Motors Australia is headquartered in Melbourne. Its public website is up and running, though at this stage it says its sales network is “under construction”, with the brand “actively recruiting dealer partners in Australia”.
  

 

[Edison Chen]

Although Chinese market is growing fast, Chinese market is already full of foreign brands, they have built large and loyal customer base in China. The only way Haval can grow up is to explore foreign markets.

 

[TaiShang]

Although Chinese market is growing fast, Chinese market is already full of foreign brands, they have built large and loyal customer base in China. The only way Haval can grow up is to explore foreign markets.

Haval is the market leader in SUV segment and its share is growing. I guess Chinese automakers should first explore and dominate the home market and then, with enough cash, rich product line, mature after-sale services, large R&D and marketing experience, head to overseas.

 

[Edison Chen]

Haval is the market leader in SUV segment and its share is growing. I guess Chinese automakers should first explore and dominate the home market and then, with enough cash, rich product line, mature after-sale services, large R&D and marketing experience, head to overseas.

It's hard to grab a share of the current Chinese auto market, it's our wishes to squeeze out the foreign auto brands, but the situation is there, you can do little. Except Haval, I doubt any other Chinese brand can do this. South America, Africa, Central Asia, Russia, all emerging markets, have large space for Haval to explore. Haval should focus both on Chinese and foreign markets. Haval has been exporting to EU since 2006, it has gained much international recognition.

​

长城汽车加快海外市场步伐，坚持“走出去”的发展方向，已出口至100多个国家和地区。而俄罗斯作为长城汽车最大的海外出口市场，在长城汽车的海外发展中，发挥了关键作用。
2005年，长城汽车在俄罗斯的KD组装厂破土动工，成为首家在俄罗斯建立KD组装厂的中国汽车品牌，其中哈弗SUV为主要车型。经过多年的发展，哈弗SUV已深受俄消费者青睐，在俄罗斯街头，可以轻易看到哈弗SUV的身影，哈弗SUV已经成为中国汽车产品品牌的代名词。
据悉，长城汽车在俄罗斯市场的保有量达到近7万台，2011年，出口至俄罗斯的数量为2万台，占到了公司总出口量的25%，2012年俄罗斯市场的发展依然呈现出强劲的增长势头。俄罗斯作为欧洲第二大汽车销售市场，仅次于德国，也是中东欧第一大市场，长城汽车在俄良好的市场表现将有利于带动长城汽车在整个欧洲地区销量和品牌的提升。​

 

[TaiShang]

It's hard to grab a share of the current Chinese auto market, it's our wishes to squeeze out the foreign auto brands, but the situation is there, you can do little. Except Haval, I doubt any other Chinese brand can do this. South America, Africa, Central Asia, Russia, all emerging markets, have large space for Haval to explore. Haval should focus both on Chinese and foreign markets. Haval has been exporting to EU since 2006, it has gained much international recognition.

​

长城汽车加快海外市场步伐，坚持“走出去”的发展方向，已出口至100多个国家和地区。而俄罗斯作为长城汽车最大的海外出口市场，在长城汽车的海外发展中，发挥了关键作用。
2005年，长城汽车在俄罗斯的KD组装厂破土动工，成为首家在俄罗斯建立KD组装厂的中国汽车品牌，其中哈弗SUV为主要车型。经过多年的发展，哈弗SUV已深受俄消费者青睐，在俄罗斯街头，可以轻易看到哈弗SUV的身影，哈弗SUV已经成为中国汽车产品品牌的代名词。
据悉，长城汽车在俄罗斯市场的保有量达到近7万台，2011年，出口至俄罗斯的数量为2万台，占到了公司总出口量的25%，2012年俄罗斯市场的发展依然呈现出强劲的增长势头。俄罗斯作为欧洲第二大汽车销售市场，仅次于德国，也是中东欧第一大市场，长城汽车在俄良好的市场表现将有利于带动长城汽车在整个欧洲地区销量和品牌的提升。​

I agree on expanding across the emerging markets. As far as I know, Chinese (non-JV) automakers control over 50% of the home market. I would like to see this to climb over a healthy 75%.

The JVs should eventually spin-off and launch their own distinctive lineups. Holding the existing market share, let alone grabbing further, will be an uphill battle, that's for sure. But, with 20 million annual sales, China's home market is too big to ignore.

Expanding globally through emerging markets makes perfect sense.