AugenBlick
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The "car" is designed in India. Except for the engine it is manufactured in Bangladesh(sheet metal) under license from TATA. Here's how:First Bangladeshi manufactured family car is here! | HiFi Public
The first Bangladeshi made car is here name Sobari (Meaning: ‘For All’ in Bangla). The Shobari family car was made in Obhoynagor, in Jessore district, and costs only 6 lakhs and 45 thousand taka. Aside from the engine, which was made in India, everything else in the Sobari family car was made locally. The car looks quite similar to India’s Nano car. To be precise the design is almost replica to the Tata Magic IRIS. In Bangladesh this car will be re-branded as Sobari.
The diesel run car can go on 35 kilometers per liter of fuel and has a top speed of 75 kilometer per hour. It can accommodate five passengers. The car also sports LED displays and DVD quality sound system along with other modern features.
The car was displayed on Sunday, the third and last day of ‘The biggest and only show for the automotive world of Bangladesh’ which was held at the Bangabandhu International Convention Centre. The motor show started on April 18 and ended on April 20.
Mohammad Rowshan Khan, the marketing manager of Sobari family car, stated to Banglanews24 that except for the engine, this is the first car that has been manufactured in Bangladesh. He also said that if the demand for the car increases, it will help reduce unemployment and also enhance the reputation of the country. He further stated that aside from the Nano there is no other family car that is cheaper than Sobari.
Car companies rarely develop a component alone. They always develop a platform. A platform is a collection of the frame/chassis and all possible configurations of engine+ transmission. The chassis+ engine + transmission is the platform. and different sheet metal and plastic components are placed to make a car.
This looks like Tata's Platform for magic/Iris
Now the company probably licensed it from India. But Engine manufacturing involves a lot of optimizations that are kept "secret". i.e. the injection software and geometry optimization. Hence it is being made in India.
This is what Bangladesh is doing : Sheetmetal presses and punching/welding. Plastic moulding, assembly and finishing.
Also I am not sure of the "level" of localization. E.g. a Bangladeshi manufacturer bags the headlight contract and buys bulbs from China/India and assembles in BD and claims made in BD.
Looking at the vehicle I can say it will create about 6000 DIRECT jobs in BD if it is a hit(full production).
Good news is thats how an Auto industry is set up. This is how hundai begun with support from FORD.
India will get licensing fees on this. and pretty handsomely as it is more expensive than nano.