j20blackdragon
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And why you compare Korea (Hyundai) with Japan (Toyota) and Germany (Mercedez) ?
Why dont you compare Korea (Hyundai) with China (Geely, Chery, SAIC, BYD, etc) in term of technology (read: quality, patents, performance, etc - not price, market share, image, etc).
In term of Quality, Korea is leading now. This is the prove:
Korean Brands Lead the Industry in New Car Quality
Fewer Problems Reported with New Vehicles in J.D. Power 2015 Initial Quality Study (IQS) | J.D. Power Cars
They even surpass Japanese car in term of quality, based on the problem score.
And how about Chinese car quality?
Two types of people buy Hyundai:
1. Low income people that want a new Hyundai over a used car.
2. People with very long commutes that need a 'workhorse' car. They basically drive their cars like crap and let Hyundai cover the car repairs for the next 100,000 miles. It's hard to say how much profit Hyundai is even making in an arrangement like this. I guarantee you Hyundai's market share in the US will disappear the moment you remove that ridiculous 10 year/100,000 mile warranty.
Also I'm comparing Chinese-owned Volvo against Hyundai. Volvo is an over-engineered car designed to be reliable in the cold and harsh environment of Scandinavia. Volvo as a company can trace its heritage back to 1927 and has a long history of quality and reliability.
BYD is a world leader in electric vehicles. For 2016, the BYD E6 will get a bigger battery that will let it go up to 250 miles/400 km between charges. That’s nearly as far as the Tesla Model S, but for a lot less money. More importantly, the BYD E6 blows the Nissan Leaf away in terms of range. Also let me remind you again that BYD has a near monopoly in large electric trucks and buses. There's a reason why Warren Buffett invested in BYD for the long term. The guy didn't become a multi-billionaire for no reason.
I'll gladly take Volvo and BYD over Hyundai.
Let me ask you one simple question. If you had $60-70k to buy a car, would you honestly spend it on a Hyundai Equus? Be honest.