Walton TV gets good response in Croatia
Walton brand television has been registering rapid and successful market expansion in Croatia by the huge response from the customers toward the Bangladeshi electronics giant made television. Walton TV’s state-of-the-art technology, features, high standard, and sustainability are luring the...
businesspostbd.com
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The Bangladeshi brand started TV export to Croatia in 2020 as the OEM (Original Equipment Manufacturer) system. From 2021, it has been exporting television with its brand logo in the Croatian market. Being Walton TV’s distributor, Croatia’s renowned electronics brand ‘Smartphone I Tablet Service D.O.O.’ are conducting sales and marketing activities in the Croatian market.
Walton’s Croatia market concern Aminul Islam said that Walton’s TV market in the European country has been extending rapidly. As of nearly $2.5 million worth of Walton TVs has been exported to Croatia. This year, Walton is hoping of bagging $3 million worth of earnings from its TV export to Croatia."
May not sound like much but Croatia is a small country of just 4 million with developed Europe at around 500 million population.
Walton seems to be trying to position itself as the value but good quality brand just behind LG, Samsung and Sony in the TV area this decade. This looks like a good strategy and one that has a realistic chance of working.