Yes, ordinary white goods, especially refrigerators and washing machines, have a very high penetration rate in most middle- and high-income countries, and their replacements are slow. The main growth opportunities are in emerging countries. Air conditioners have the greatest growth potential, and TVs are declining globally. Instruments, etc. to be replaced by other equipment, of course, each brand has its advantages in its subdivision field. At present, the differentiated competition of small household appliances may be an important way for the household appliance industry. or new categories
Mobile phones are the highest value device that get replaced every couple of yrs in the west.
Cost are high, with marketing there's also development costs.
I guess this can be ramped up over time as Walton becomes a familiar brand in Europe with house hold appliance proving it reliability, robust and functionality. Ppl will slowly gain trust.
All the while Walton increases it capability, learns and develops and has an increasing cash flow.
By the looks of it Walton will crack the egg in the west it may take a few yrs, they not take the throne with in that period, Inshalla they will be top 3-5.
Once that happens, being able to penetrate every other market, will be a walk in the park. As every one would have heard about them. Considering how homogenised and dominat western
Media is.