It's not about helping them my friend, it is about pragmatism. Let them remain prisoners of their own prejudice whilst in India spending their $$$. But first you have to get them to come to India.
India is one of the greatest adventure for world travellers. They will continue to come. It will wax and wane, but that is the nature of trade.
This will only partially solve the problem- the international media are the ones who will be listened to most by international prospective travellers and they have it out for India these days.
International media takes clues from the National media. You fix the problem at home, the other problem fixes itself.