Lankan Ranger
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IIFA Dumps Amitabh Bachchan!
The International Indian Film Academy (IIFA) seems to have dumped Bollywood superstar Amitabh Bachchan as its brand ambassador.
Big B has been the face of the IIFA awards and weekend, thats been taking Indian cinema to the world, for years. But now, hes been quite unceremoniously removed, apparently because he allegedly boycotted IIFA in Sri Lanka last year.
In June last year, after a call from the south Indian film industry to boycott IIFA in Sri Lanka, Big B had failed to turn up at the event because he allegedly did not want son and daughter-in-laws movie Raavan to face any protests at home.
Even Salman Khan, who hogged the limelight at IIFA in Sri Lanka, had openly said back then that Mr. Bachchan should have been here.
Now, in response to the Big Bs snub, IIFA has told the superstar that his services are no longer required for IIFA to be held in Toronto this year.
Not coming to Toronto IIFA... IIFA says my services are not required, Big B tweeted.
When asked whys he is ditching his fans in Toronto, Big B clarified: Its not me .. its the organizers of IIFA that do not want me in Toronto.. SriLanka was the same.
IIFA dumps Amitabh Bachchan! | ApunKaChoice.com
The International Indian Film Academy (IIFA) seems to have dumped Bollywood superstar Amitabh Bachchan as its brand ambassador.
Big B has been the face of the IIFA awards and weekend, thats been taking Indian cinema to the world, for years. But now, hes been quite unceremoniously removed, apparently because he allegedly boycotted IIFA in Sri Lanka last year.
In June last year, after a call from the south Indian film industry to boycott IIFA in Sri Lanka, Big B had failed to turn up at the event because he allegedly did not want son and daughter-in-laws movie Raavan to face any protests at home.
Even Salman Khan, who hogged the limelight at IIFA in Sri Lanka, had openly said back then that Mr. Bachchan should have been here.
Now, in response to the Big Bs snub, IIFA has told the superstar that his services are no longer required for IIFA to be held in Toronto this year.
Not coming to Toronto IIFA... IIFA says my services are not required, Big B tweeted.
When asked whys he is ditching his fans in Toronto, Big B clarified: Its not me .. its the organizers of IIFA that do not want me in Toronto.. SriLanka was the same.
IIFA dumps Amitabh Bachchan! | ApunKaChoice.com