Baba Ji Ki Jai : Patanjali starts Challenging Heavy-Weights

[ranjeet]

Patanjali on track to hit $1 billion sales in FY17 - The Economic Times

Killing competition ....

 

[HariPrasad]

Last time I heard that Colgate and Close-up uses large portion of menthol, and it affects your sperm level, so I quit colgate or close-up and start using daatun and dant kanti...

Earlier, they used to use fluoride in tooth pest. Even cibaca used to advertise as cibaca fluoride. They will shine your teeth but absorb calcium from the teeth and make the teeth flimsy. They will look white and shiny but you will not be able to eat even groundnut. They always uses some chemicals. On other hand, ayrvedic tooth pest are made of hurbs. They not only clean your teeth but also strengthen the gems..

Last time I heard that Colgate and Close-up uses large portion of menthol, and it affects your sperm level, so I quit colgate or close-up and start using daatun and dant kanti...

Swami remdev says that you should use powder and not dant kanti. Dant kanti can be used for 2 days in a week. You should use finger in place of brush to rub powder in your teeth and gems.

 

[Abba_Dabba_Jabba]

Swami remdev says that you should use powder and not dant kanti. Dant kanti can be used for 2 days in a week. You should use finger in place of brush to rub powder in your teeth and gems.

Kal se brush karna hi band..
daatun aur haath se kaam chalayenge..

 

[Samudra Manthan]

Earlier, they used to use fluoride in tooth pest. Even cibaca used to advertise as cibaca fluoride. They will shine your teeth but absorb calcium from the teeth and make the teeth flimsy. They will look white and shiny but you will not be able to eat even groundnut. They always uses some chemicals. On other hand, ayrvedic tooth pest are made of hurbs. They not only clean your teeth but also strengthen the gems..



Swami remdev says that you should use powder and not dant kanti. Dant kanti can be used for 2 days in a week. You should use finger in place of brush to rub powder in your teeth and gems.

Which powder? I still have Vicco Vajradanti tooth powder. It is very refreshing. I like the taste.

 

[HariPrasad]

Which powder? I still have Vicco Vajradanti tooth powder. It is very refreshing. I like the taste.

Patanjali dant manjan is available from patanjali stores. It is very good and effective. Vicco vajradanti is also good.


Here it is too be seen that how we people were made fool by this multi national. They advertised Fluoride tooth pest and sold us harm full product for decades. They sell so many hazardous things by advertising and projecting them as good. We should be thankfull to swami ramdev who bring renaissance. Now we know very well what is good and what is bad. We should drop all products made of artificial chemicals and adopt hurbal product for our health.

According to sources, Patanjali could have clocked monthly sales of around Rs 600-700 crore in January and February.

View attachment 299073

HARIDWAR :
At Patanjali Ayurved's manufacturing facility in Haridwar, there is brisk activity as cartons of freshly made products are being loaded onto trucks to be dispatched to stores across India. With the financial year nearing a close, an official pointed out, it's all hands on deck to help the company achieve its targeted turnover of Rs 5,000 crore this fiscal.

For a manufacturing company set up just about 10 years ago, achieving a Rs 5,000-crore turnover is not easy. However, for Patanjali Ayurved, which is breaking conventional marketing norms, sales are inching up month on month. Sources in the know believe Patanjali could have clocked monthly sales of around Rs 600-700 crore in January and February, which means Baba Ramdev's baby could become a billion-dollar entity, with its annualized turnover expected to cross the Rs 7,000-crore mark before the end of fiscal 2017.

At that level, Patanjali could become the fifth largest FMCG company in the country, after Hindustan Unilever, ITC, Nestle India and Britannia Industries. This would bring it well ahead of traditional FMCG players like Dabur, Godrej Consumer Products and Marico.

In an exclusive interview to TOI at the company's headquarters, Acharya Balkrishna, MD, Patanjali Ayurved, said in the current fiscal, as of early March, the company's turnover has already crossed Rs 4,500 crore and is cruising at a monthly rate of about Rs 500-550 crore. "Our target is to go beyond Rs 500 crore a month. Because we are also making plans for future expansion, we are moving in line with the target," he said.

"We may even reach the Rs 600 crore a month mark - that will give us an annual turnover of approximately Rs 7,000 crore," said Balkrishna.

Even at the current level of Rs 4,500-crore turnover, Patanjali has paced ahead of oral care leader Colgate-Palmolive (India), challenging it with its 'Dant Kanti' toothpaste.

Given that Patanjali has been grabbing eyeballs through its advertising, industry experts believe the company could soon even reach Rs 10,000-crore turnover, which would make it as big as ITC's non-tobacco FMCG sales. But Balkrishna said that would take time. "We have to plan, right from procurement of raw materials to processing to manufacturing and marketing. We work on a single channel right from the farmer to the end consumer and that is the real reason why our quality and costs are under control. There are very few companies in the world which may be following such a system," he said.

"We buy raw materials directly from the farmer. In other companies, raw material sourcing and marketing of products are done by different entities. So we don't have sudden peaks and troughs in growth, we plan a steady growth. It's not like a share market where one day there is growth and the other day there's a slump," Balkrishna said.

The rural market is another area where FMCG biggies could face a tough challenge from Patanjali's products, which are priced below regular brands because the company consciously operates on thin margins. And Patanjali is deepening its rural reach. The company draws one-third of its turnover from rural areas where its products are sold through 7,000-8,000 swadeshi kendras or small kirana stores. "We are expanding our reach through tempos which can go deeper into rural markets. We will begin with 500-600 tempos and will gradually expand the network," said Balkrishna.

All profit made out of Maggi will go for Acharya kulam. All profit made out of the sell of cow ghee shall go for the the Gau saurakshan and gau samvardhan. i,e for the protection of cow and cow promotion.

Patanjali already spends Rs 250 crore + for charity. Now the next target of Patanjali is to improve the breeds of cow. Swami ji said that they will prepare very powerful breed of bulls and they will be breeded with cow. These cow shall give 15 liters of milk in place of 7 to 8 liters a day.

Under Acharya kulam, One huge school having driving principle of indian culture and religion shall be established in each corner of the country .i.e each each village starting from lLaddakh to kanya kumari and Gujarat to eastern most part of the country.

 

[Samudra Manthan]

Patanjali dant manjan is available from patanjali stores. It is very good and effective. Vicco vajradanti is also good.


Here it is too be seen that how we people were made fool by this multi national. They advertised Fluoride tooth pest and sold us harm full product for decades. They sell so many hazardous things by advertising and projecting them as good. We should be thankfull to swami ramdev who bring renaissance. Now we know very well what is good and what is bad. We should drop all products made of artificial chemicals and adopt hurbal product for our health

Exactly. We don't know what those chemicals listed in half the products are and do to our health, yet just because it is being promoted we have been using it. I have grown very suspicious of literally all MNC made consumer products.

 

[HariPrasad]

Exactly. We don't know what those chemicals listed in half the products are and do to our health, yet just because it is being promoted we have been using it. I have grown very suspicious of literally all MNC made consumer products.

Yes seem magi. Now Jonson Baby soap is under scanner. Look how beautifully it was promoted. Every parent will feel that if they do not use jonson baby soap, they are not doing justice to their baby. Many Jonson products are now under scanner.

I foresee a time when all multinationals will loose their shine. They will have to adopt ayurvedic products if they want to survive. ow colgate is promoting their tooth pest as neem ki shakti and active salt. As swami ramdev says, he will maje them do shirsana. They will have to surrender to Ayurved if they have to survive. And that will be a crucial U turn. They will start selling ayurvedic product out outside India also. It will be our great gift to man kind.